Mission Statement

The Iowa Route 6 Tourist Association is a state division of the national Route 6 Tourist Association 


The U.S. Route 6 Tourist Association is a Not-for-profit IRS 501 (c) (3) charitable organization dedicated to the economic development and cultural preservation of inner-cities, small towns and rural communities located along all 3,652 miles of the Grand Old Highway, a.k.a. as the "Grand Army of the Republic Highway". The national association was formed in 2001.

The Iowa Route 6 Tourist Association was formed in 2008,  and our mission is as follows:

To educate the public about history and original route of Highway 6, using maps, old and new photos, post cards, and travel brochures.

To increase awareness, traffic, and commerce in the cities, towns, and businesses along original route 6.

To place historical signage designating Historic Route 6, along with the River to River Road, and the Great White Way auto trails.

Encourage cooperation of communities along Highway 6, to hold festivals, concerts, car shows, garage sales, etc, to boost tourism.

As well as to encourage car clubs, bicycle clubs, and others to hold River to River cruises along highway 6 in cooperation with local communities and locally owned businesses, i.e., motels, gas stations, and restaurants.